Netflix (NFLX) has entered multiple deals with digital publishers, including The Hollywood Reporter, BuzzFeed, Conde Nast, and other Penske Media's PMX brands to bring content from these publishers to the US and other regions like the UK, Ireland, Canada, and New Zealand, multiple media outlets reported Tuesday.
The deal involves Netflix offering video content ranging from three-minute shorts to 20-minute episodes based on content from the publishing groups, expected to be discoverable direct from the Netflix homepage, starting Aug. 3, according to The Hollywood Reporter.
The goal is to provide new ways to discover cooking ideas, travel inspiration, fashion trends, and more, according to a Variety report.
Netflix did not immediately respond to a request for comment from MT Newswires.
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