AMC Networks names Jason Baron SVP of direct response ad sales

Reuters
4 hours ago
AMC Networks names Jason Baron SVP of direct response ad sales
  • AMC Networks appointed Jason Baron as senior vice president of direct response ad sales, reporting to Marc Krok, executive vice president of revenue management.
  • In the role, Baron will lead direct response sales strategy across linear, digital, CTV and streaming platforms.
  • Baron previously spent more than 25 years at Turner Broadcasting and Warner Bros. Discovery, most recently as senior vice president of direct marketing media and podcasting advertising sales.
  • At Warner Bros. Discovery, he oversaw direct response revenue across properties including CNN, TBS, TNT and HBO Max.


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