Hilton signs exclusive agreement with YOTEL to launch Select by Hilton brand

Reuters

Mar 19

Hilton signs exclusive agreement with YOTEL to launch Select by Hilton brand

Hilton signed an exclusive franchise agreement with YOTEL to expand its presence in the lifestyle hotel segment.
YOTEL will be the first brand in Hilton’s newly established Select by Hilton collection while continuing to independently manage and license its brand at 23 hotels across 10 countries.
Under the arrangement, participating YOTEL properties are expected to become available for booking through Hilton channels later in 2026.
Hilton Honors members will be able to earn and use program benefits at participating YOTEL properties once they are integrated into Hilton’s network.

Disclaimer: This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. Hilton Worldwide Holdings Inc. published the original content used to generate this news brief via Business Wire (Ref. ID: 20260318705963) on March 19, 2026, and is solely responsible for the information contained therein.

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While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. Hilton Worldwide Holdings Inc. published the original content used to generate this news brief via Business Wire (Ref. ID: 20260318705963) on March 19, 2026, and is solely responsible for the information contained therein.","kind":"highlight","is_publish_news":true,"is_publish_highlight":false,"is_publish_live":false,"is_publish_wemedia":null,"editions":null,"column":"","sentiment":"1","news_tag":"corporation","news_rank":0,"symbols":[],"gpt_button":0,"need_auth":true,"code":"91000000","status":"200"}}}