Hayward Holdings (HAYW) is set to gain share and expand its margins through productivity gains and price increases following a challenging period in the pool industry, BofA Securities said in a Friday note.
The company stabilized its performance in 2025 by raising investments in sales and marketing, and BofA said its 2026 share gains will be supported by regional expansion and new technology. Installations and remodels in the sector are also expected to stabilize this year based on recent indicators, according to the investment firm.
BofA analysts said they estimate a 3% realization from Hayward's 6.5% price increase last September and expect gross margin expansion to continue this year, driven by positive price-cost.
BofA Securities upgraded Hayward Holdings to buy from underperform, and raised its price target to $19 from $15.
Price: 15.09, Change: -0.27, Percent Change: -1.79