Paramount: Combined Linear TV Units Will Stay Healthier Longer -- Market Talk
Dow Jones
Yesterday
1009 ET - Paramount says that combining its linear TV business with Warner's will allow both to combat market pressures for longer. The combination will drive efficiencies and boost cash flow, while providing advertisers more attractive opportunities. "There are incredible brands across the combinedlinear portfolio that we really do believe in being able to transition to a digital future," says Chief Executive David Ellison. The merger will "keep the portfolio healthier and prolong the life for longer than they would have as standalone businesses," Ellison says. The company also says it has no plans to divest or spin off any of its cable assets. (nicholas.miller@wsj.com)
(END) Dow Jones Newswires
March 02, 2026 10:09 ET (15:09 GMT)
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