McDonald's Sales Strength May Not Be Sustainable -- Market Talk
Dow Jones
Feb 13
1213 ET - McDonald's posted strong same-restaurant sales growth in 4Q, but that may not continue as 2026 progresses, say Mizuho analysts. The company's 4Q was boosted by its Monopoly and Grinch meal promotions but it is unrealistic for future quarters to have two to three promotions each. The analysts also say they are skeptical about McDonald's McCafe beverage rollout in the second half of the year. Plus, year-over-year comparisons become difficult in the second quarter. We "continue to believe U.S. SSS growth visibility for the remainder of '26 remains limited. We also believe risk to 2026 margin expectations remains elevated," the analysts say. (nicholas.miller@wsj.com)
(END) Dow Jones Newswires
February 12, 2026 12:13 ET (17:13 GMT)
Copyright (c) 2026 Dow Jones & Company, Inc.
At the request of the copyright holder, you need to log in to view this content
Disclaimer: Investing carries risk. This is not financial advice. The above content should not be regarded as an offer, recommendation, or solicitation on acquiring or disposing of any financial products, any associated discussions, comments, or posts by author or other users should not be considered as such either. It is solely for general information purpose only, which does not consider your own investment objectives, financial situations or needs. TTM assumes no responsibility or warranty for the accuracy and completeness of the information, investors should do their own research and may seek professional advice before investing.