Salesforce Inc. Announces Plans to Integrate Autonomous Agents and Conversational AI Into CRM to Streamline Sales Workflows and Enhance Customer Relationship Management

Reuters
8 hours ago
<a href="https://laohu8.com/S/CRM">Salesforce</a> Inc. Announces Plans to Integrate Autonomous Agents and Conversational AI Into CRM to Streamline Sales Workflows and Enhance Customer Relationship Management

Salesforce Inc. has announced plans to enhance its CRM capabilities by integrating autonomous agents through the Agentforce Sales app within ChatGPT. The strategy focuses on streamlining sales workflows, enabling users to prioritize deals, plan accounts, and update Salesforce records directly through conversational interfaces. Future activities include leveraging AI to generate account plans, automate lead engagement, and provide real-time access to customer data and insights without manual data entry. The company aims to reduce workflow friction by meeting users in their preferred digital environments and connecting AI-driven intelligence to core customer relationship management processes. The overarching goal is to boost productivity, deliver strategic business insights, and make CRM interactions more conversational and efficient.

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