Klaviyo Reports $3.8 Billion in Attributed Value and 11% Consumer Spending Growth Over BFCM

Reuters

3 hours ago

Klaviyo Reports $3.8 Billion in Attributed Value and 11% Consumer Spending Growth Over BFCM

Klaviyo Inc. announced record-breaking results for the 2025 Black Friday Cyber Monday (BFCM) period, reporting over $3.8 billion in Klaviyo Attributed Value (KAV), an increase of 27% year-over-year. Nearly 20,000 customers achieved their best sales day ever during this period. The company delivered more than 22.7 billion messages, up 25% from the previous year, and observed an 11% year-over-year rise in consumer spending despite a 10% decrease in discount rates. Text message revenue grew by 25% year-over-year as send volume increased by 34%, and email and text contributed to 42% of total revenue, rising to 43% on peak days. Usage of AI-driven product recommendations increased by 45% year-over-year, resulting in a 71% surge in revenue from those messages. Klaviyo also highlighted the adoption of personalized website pages and AI-powered customer service as factors contributing to increased customer engagement and conversion.

Disclaimer: This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. Klaviyo Inc. published the original content used to generate this news brief via Business Wire (Ref. ID: 20251202774732) on December 02, 2025, and is solely responsible for the information contained therein.

Disclaimer: Investing carries risk. This is not financial advice. The above content should not be regarded as an offer, recommendation, or solicitation on acquiring or disposing of any financial products, any associated discussions, comments, or posts by author or other users should not be considered as such either. It is solely for general information purpose only, which does not consider your own investment objectives, financial situations or needs. TTM assumes no responsibility or warranty for the accuracy and completeness of the information, investors should do their own research and may seek professional advice before investing.

Most Discussed

1
2
3
4
5
6
7
8
9
10

{"basename":"","ssrTDKData":{"titleTemplate":"%s - Tiger Brokers","title":"Tiger Brokers | Global Stocks, Options & Futures Trading App","description":"Tiger Brokers, one-stop investment in US stocks, SGX stocks, HK stocks, A-shares & other global assets. One of the best stock trading platforms in Singapore.","keywords":"tiger brokers,tiger trade,tiger brokers singapore,broker online,stock trading in singapore,share trading singapore,brokerage firm singapore,trading app,stock broker singapore,stock trading platforms,trading account","social":{"ogDescription":"Tiger Brokers, one-stop investment in US stocks, SGX stocks, HK stocks, A-shares & other global assets. One of the best stock trading platforms in Singapore.","ogImage":"https://c1.itigergrowtha.com/portal5/static/media/og-logo.be62fbe1.png","ogUrl":"https://www-web.itiger.com/news/2588063632"},"companyName":"Tiger Brokers"},"pageData":{"isMobile":false,"isTiger":false,"isTTM":true,"region":"SGP","license":"TBSG","edition":"fundamental"},"isCrawlerRequest":true,"__swrFallback__":{"@#url:\"https://stock-news.skytigris.cn/v3/news\",params:#id:\"2588063632\",edition:\"fundamental\",auth_exemption:1,,,undefined,":{"share":"https://ttm.financial/m/news/2588063632?lang=en_US&edition=fundamental","thumbnail":"","is_english":true,"pubTime":"2025-12-03 03:11","share_image_url":"https://static.laohu8.com/e9f99090a1c2ed51c021029395664489","id":"2588063632","market":"fut","top_or_hot":-1,"title":"Klaviyo Reports $3.8 Billion in Attributed Value and 11% Consumer Spending Growth Over BFCM","media":"Reuters","content":"<html xmlns=\"http://www.w3.org/1999/xhtml\" xmlns:newsg2=\"http://iptc.org/std/nar/2006-10-01/\" xmlns:xhtml=\"http://www.w3.org/1999/xhtml\"><head><title>\n      Klaviyo Reports $3.8 Billion in Attributed Value and 11% Consumer Spending Growth Over BFCM\n    </title></head><body><div xmlns:xsd=\"http://www.w3.org/2001/XMLSchema\" xmlns:xsi=\"http://www.w3.org/2001/XMLSchema-instance\">\n<p>\n        Klaviyo Inc. announced record-breaking results for the 2025 Black Friday Cyber Monday (BFCM) period, reporting over $3.8 billion in Klaviyo Attributed Value (KAV), an increase of 27% year-over-year. Nearly 20,000 customers achieved their best sales day ever during this period. The company delivered more than 22.7 billion messages, up 25% from the previous year, and observed an 11% year-over-year rise in consumer spending despite a 10% decrease in discount rates. Text message revenue grew by 25% year-over-year as send volume increased by 34%, and email and text contributed to 42% of total revenue, rising to 43% on peak days. Usage of AI-driven product recommendations increased by 45% year-over-year, resulting in a 71% surge in revenue from those messages. Klaviyo also highlighted the adoption of personalized website pages and AI-powered customer service as factors contributing to increased customer engagement and conversion.\n      </p>\n</div><div xmlns:xsd=\"http://www.w3.org/2001/XMLSchema\" xmlns:xsi=\"http://www.w3.org/2001/XMLSchema-instance\">\n<em>Disclaimer: <span>This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. Klaviyo Inc. published the original content used to generate this news brief via Business Wire (Ref. ID: 20251202774732) on December 02, 2025, and is solely responsible for the information contained therein.</span></em>\n</div></body></html>","source":null,"html":"<!DOCTYPE html>\n<html>\n<head>\n<meta http-equiv=\"Content-Type\" content=\"text/html; charset=utf-8\" />\n<meta name=\"viewport\" content=\"width=device-width,initial-scale=1.0,minimum-scale=1.0,maximum-scale=1.0,user-scalable=no\"/>\n<meta name=\"format-detection\" content=\"telephone=no,email=no,address=no\" />\n<title>Klaviyo Reports $3.8 Billion in Attributed Value and 11% Consumer Spending Growth Over BFCM</title>\n<style type=\"text/css\">\na,abbr,acronym,address,applet,article,aside,audio,b,big,blockquote,body,canvas,caption,center,cite,code,dd,del,details,dfn,div,dl,dt,\nem,embed,fieldset,figcaption,figure,footer,form,h1,h2,h3,h4,h5,h6,header,hgroup,html,i,iframe,img,ins,kbd,label,legend,li,mark,menu,nav,\nobject,ol,output,p,pre,q,ruby,s,samp,section,small,span,strike,strong,sub,summary,sup,table,tbody,td,tfoot,th,thead,time,tr,tt,u,ul,var,video{ font:inherit;margin:0;padding:0;vertical-align:baseline;border:0 }\nbody{ font-size:16px; line-height:1.5; color:#999; background:transparent; }\n.wrapper{ overflow:hidden;word-break:break-all;padding:10px; }\nh1,h2{ font-weight:normal; line-height:1.35; margin-bottom:.6em; }\nh3,h4,h5,h6{ line-height:1.35; margin-bottom:1em; }\nh1{ font-size:24px; }\nh2{ font-size:20px; }\nh3{ font-size:18px; }\nh4{ font-size:16px; }\nh5{ font-size:14px; }\nh6{ font-size:12px; }\np,ul,ol,blockquote,dl,table{ margin:1.2em 0; }\nul,ol{ margin-left:2em; }\nul{ list-style:disc; }\nol{ list-style:decimal; }\nli,li p{ margin:10px 0;}\nimg{ max-width:100%;display:block;margin:0 auto 1em; }\nblockquote{ color:#B5B2B1; border-left:3px solid #aaa; padding:1em; }\nstrong,b{font-weight:bold;}\nem,i{font-style:italic;}\ntable{ width:100%;border-collapse:collapse;border-spacing:1px;margin:1em 0;font-size:.9em; }\nth,td{ padding:5px;text-align:left;border:1px solid #aaa; }\nth{ font-weight:bold;background:#5d5d5d; }\n.symbol-link{font-weight:bold;}\n/* header{ border-bottom:1px solid #494756; } */\n.title{ margin:0 0 8px;line-height:1.3;color:#ddd; }\n.meta {color:#5e5c6d;font-size:13px;margin:0 0 .5em; }\na{text-decoration:none; color:#2a4b87;}\n.meta .head { display: inline-block; overflow: hidden}\n.head .h-thumb { width: 30px; height: 30px; margin: 0; padding: 0; border-radius: 50%; float: left;}\n.head .h-content { margin: 0; padding: 0 0 0 9px; float: left;}\n.head .h-name {font-size: 13px; color: #eee; margin: 0;}\n.head .h-time {font-size: 11px; color: #7E829C; margin: 0;line-height: 11px;}\n.small {font-size: 12.5px; display: inline-block; transform: scale(0.9); -webkit-transform: scale(0.9); transform-origin: left; -webkit-transform-origin: left;}\n.smaller {font-size: 12.5px; display: inline-block; transform: scale(0.8); -webkit-transform: scale(0.8); transform-origin: left; -webkit-transform-origin: left;}\n.bt-text {font-size: 12px;margin: 1.5em 0 0 0}\n.bt-text p {margin: 0}\n</style>\n</head>\n<body>\n<div class=\"wrapper\">\n<header>\n<h2 class=\"title\">\nKlaviyo Reports $3.8 Billion in Attributed Value and 11% Consumer Spending Growth Over BFCM\n</h2>\n\n<h4 class=\"meta\">\n\n\n<a class=\"head\" href=\"https://laohu8.com/wemedia/1032215980\">\n\n\n<div class=\"h-thumb\" style=\"background-image:url(https://community-static.tradeup.com/news/4567337cbdf294b657b1fa87c5488b48);background-size:cover;\"></div>\n\n<div class=\"h-content\">\n<p class=\"h-name\">Reuters </p>\n<p class=\"h-time\">2025-12-03 03:11</p>\n</div>\n\n</a>\n\n\n</h4>\n\n</header>\n<article>\n<html xmlns=\"http://www.w3.org/1999/xhtml\" xmlns:newsg2=\"http://iptc.org/std/nar/2006-10-01/\" xmlns:xhtml=\"http://www.w3.org/1999/xhtml\"><head><title>\n      Klaviyo Reports $3.8 Billion in Attributed Value and 11% Consumer Spending Growth Over BFCM\n    </title></head><body><div xmlns:xsd=\"http://www.w3.org/2001/XMLSchema\" xmlns:xsi=\"http://www.w3.org/2001/XMLSchema-instance\">\n<p>\n        Klaviyo Inc. announced record-breaking results for the 2025 Black Friday Cyber Monday (BFCM) period, reporting over $3.8 billion in Klaviyo Attributed Value (KAV), an increase of 27% year-over-year. Nearly 20,000 customers achieved their best sales day ever during this period. The company delivered more than 22.7 billion messages, up 25% from the previous year, and observed an 11% year-over-year rise in consumer spending despite a 10% decrease in discount rates. Text message revenue grew by 25% year-over-year as send volume increased by 34%, and email and text contributed to 42% of total revenue, rising to 43% on peak days. Usage of AI-driven product recommendations increased by 45% year-over-year, resulting in a 71% surge in revenue from those messages. Klaviyo also highlighted the adoption of personalized website pages and AI-powered customer service as factors contributing to increased customer engagement and conversion.\n      </p>\n</div><div xmlns:xsd=\"http://www.w3.org/2001/XMLSchema\" xmlns:xsi=\"http://www.w3.org/2001/XMLSchema-instance\">\n<em>Disclaimer: <span>This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. Klaviyo Inc. published the original content used to generate this news brief via Business Wire (Ref. ID: 20251202774732) on December 02, 2025, and is solely responsible for the information contained therein.</span></em>\n</div></body></html>\n\n</article>\n</div>\n</body>\n</html>\n","isBrief":false,"type":0,"news_type":1,"symbol":"BK4613","symbol_name":"AI应用软件","start_time":0,"source_url":"https://api.refinitiv.com/data/news/v1/stories/urn:newsml:reuters.com:20251202:nNDL30dsgy:1","article_id":"2588063632","we_media_id":"1032215980","thumbnails":[],"rights":null,"url":"https://stock-news.laohu8.com/highlight/detail?id=2588063632","pubTimestamp":1764702676,"columns":[],"sourceInfo":null,"weMediaInfo":{"media_name":"Reuters","introduction":"Reuters.com brings you the latest news from around the world, covering breaking news in markets, business, politics, entertainment and technology","home_visible":1,"id":"1032215980","head_image":"https://community-static.tradeup.com/news/4567337cbdf294b657b1fa87c5488b48"},"summary":"Klaviyo Inc. announced record-breaking results for the 2025 Black Friday Cyber Monday  period, reporting over $3.8 billion in Klaviyo Attributed Value , an increase of 27% year-over-year. Nearly 20,000 customers achieved their best sales day ever during this period. The company delivered more than 22.7 billion messages, up 25% from the previous year, and observed an 11% year-over-year rise in consumer spending despite a 10% decrease in discount rates. Text message revenue grew by 25% year-over-year as send volume increased by 34%, and email and text contributed to 42% of total revenue, rising to 43% on peak days. Usage of AI-driven product recommendations increased by 45% year-over-year, resulting in a 71% surge in revenue from those messages. Klaviyo also highlighted the adoption of personalized website pages and AI-powered customer service as factors contributing to increased customer engagement and conversion.","collect":0,"end_time":0,"defaultTopTitle":"","property":[],"viewcount":null,"language":"en","relate_stocks":{"BK4613":"AI应用软件","BK4023":"应用软件","KVYO":"Klaviyo, Inc."},"translate_title":"Klaviyo报告资产价值为38亿美元，消费者支出比BFCM增长11%","themeId":null,"isJumpTheme":false,"ttsUrl":null,"symbols_score_info":{"KVYO":0.9},"content_text":"Klaviyo Reports $3.8 Billion in Attributed Value and 11% Consumer Spending Growth Over BFCM\n    \n\n        Klaviyo Inc. announced record-breaking results for the 2025 Black Friday Cyber Monday (BFCM) period, reporting over $3.8 billion in Klaviyo Attributed Value (KAV), an increase of 27% year-over-year. Nearly 20,000 customers achieved their best sales day ever during this period. The company delivered more than 22.7 billion messages, up 25% from the previous year, and observed an 11% year-over-year rise in consumer spending despite a 10% decrease in discount rates. Text message revenue grew by 25% year-over-year as send volume increased by 34%, and email and text contributed to 42% of total revenue, rising to 43% on peak days. Usage of AI-driven product recommendations increased by 45% year-over-year, resulting in a 71% surge in revenue from those messages. Klaviyo also highlighted the adoption of personalized website pages and AI-powered customer service as factors contributing to increased customer engagement and conversion.\n      \n\nDisclaimer: This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. Klaviyo Inc. published the original content used to generate this news brief via Business Wire (Ref. ID: 20251202774732) on December 02, 2025, and is solely responsible for the information contained therein.","kind":"highlight","is_publish_news":true,"is_publish_highlight":false,"is_publish_live":false,"is_publish_wemedia":null,"editions":null,"column":"","sentiment":"1","news_tag":"dataReport,express","news_rank":0,"symbols":[],"gpt_button":0,"need_auth":false,"code":"91000000","status":"200"}}}