Xero Urges Shoppers to Shift Spending to Small Businesses for $11B Boost

Reuters

Nov 24

Xero Urges Shoppers to Shift Spending to Small Businesses for $11B Boost

Xero Limited's management shared insights on how small business retailers can better prepare for the upcoming holiday season during a special retail-focused episode of Xero's Open for Small Business podcast. Bridget Snelling, Country Manager for Aotearoa New Zealand at Xero, highlighted that shifting just 10% of household spending from big to small businesses could inject $11 billion into the small business economy. The discussion emphasized the importance of using digital tools, such as analytics embedded in Xero and inventory management apps like Cin7, to support data-driven decisions, cash flow forecasting, and effective inventory management during high-activity periods like Black Friday. Snelling and Young also noted the value of personalized customer engagement and forming strong community relationships beyond just offering discounts. The full episode is available at https://youtu.be/Zule8RtEx5k.

Disclaimer: This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. Xero Limited published the original content used to generate this news brief on November 24, 2025, and is solely responsible for the information contained therein.

Disclaimer: Investing carries risk. This is not financial advice. The above content should not be regarded as an offer, recommendation, or solicitation on acquiring or disposing of any financial products, any associated discussions, comments, or posts by author or other users should not be considered as such either. It is solely for general information purpose only, which does not consider your own investment objectives, financial situations or needs. TTM assumes no responsibility or warranty for the accuracy and completeness of the information, investors should do their own research and may seek professional advice before investing.

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While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. Xero Limited published the original content used to generate this news brief on November 24, 2025, and is solely responsible for the information contained therein.","collect":0,"end_time":0,"defaultTopTitle":"","property":[],"viewcount":null,"language":"en","relate_stocks":{"BK7016":"应用软件","XRO.AU":"XERO LTD","BK7503":"科技股"},"translate_title":"Xero敦促购物者将支出转向小型企业，以获得11B美元的增长","themeId":null,"isJumpTheme":false,"ttsUrl":null,"symbols_score_info":{"XRO.AU":0.9},"content_text":"Xero Urges Shoppers to Shift Spending to Small Businesses for $11B Boost\n    \n\n        Xero Limited's management shared insights on how small business retailers can better prepare for the upcoming holiday season during a special retail-focused episode of Xero's Open for Small Business podcast. 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