L'Oreal purchased a minority stake in Chinese skincare brand Lan for an undisclosed sum, Reuters reported Monday, citing a company statement.
The stake purchase highlights China's role in L'Oreal's global strategy, the news agency reported, citing North Asia President and China CEO Vincent Boinay.
"We firmly believe investing in China is investing in the future, and we will continue to cultivate the Chinese market, work with more Chinese brands to create a beautiful future and meet the expectations of sophisticated Chinese consumers," Reuters quoted Boinay as saying.
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