Nubank Executive Outlines Global Product Strategy Focused on Customer-Centric Innovation

Reuters
Oct 20
Nubank Executive Outlines Global Product <a href="https://laohu8.com/S/MSTR">Strategy</a> Focused on Customer-Centric Innovation

Nu Holdings Ltd. recently released a new episode of the Nu Videocast, featuring Laura Marino, Global GM of Nu's Account, who detailed the company's approach to developing products capable of achieving global scale. Marino emphasized four key pillars for success: deep customer focus, building trust, assembling a high-level team, and maintaining a global mindset. She highlighted the importance of Nubank's Smart Account, which blends organization, convenience, and personalized guidance, empowering customers to manage their finances more effectively. Marino also discussed how adaptable platforms have enabled the company to replicate and accelerate product launches across Brazil, Mexico, and Colombia. Check out the full episode of Nu Videocast: Nu Videocast: How to create products capable of gaining global scale.

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