Rumble, Cumulus Media Collaborate to Leverage Content Distribution Opportunities

MT Newswires Live

Aug 05

Rumble (RUM) said Tuesday it entered a partnership with audio creator and distributor Cumulus Media to capitalize on content distribution opportunities.

Under the agreement, Rumble said it and Cumulus Media's Westwood One will work to increase advertising opportunities for brand partners, bundling assets across portfolios to create exclusive multi-platform services.

Westwood One will also distribute content on Rumble's video platform, the companies said.

Financial details of the deal were not disclosed.

Price: 8.34, Change: -0.04, Percent Change: -0.54

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