Mercury Marine Achieves Record 80% Outboard Engine Share at 2025 Venice Boat Show

Reuters
10 Jun
Mercury Marine Achieves Record 80% Outboard Engine Share at 2025 Venice Boat Show

Mercury Marine, a division of Brunswick Corporation, has solidified its position as a leading marine propulsion brand in Europe following a record performance at the 2025 Venice Boat Show. Over 80% of outboard-equipped boats on display were powered by Mercury engines, marking its largest presence at the event and highlighting its dominance in the Italian market. The brand showcased its innovative propulsion systems, including the all-electric Avator series and the powerful V12 600hp Verado. This success in Venice follows a series of record-setting events in Düsseldorf, Toronto, Miami, West Palm Beach, and Dubai earlier this year. Mercury Marine continues to demonstrate its commitment to innovation and performance, which fuels its growth across Europe.

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