Spotify Drives Audiobook Market Growth: Catalog Triples and Sales Surge with Key Industry Partnerships

Reuters
11 Jun
Spotify Drives Audiobook Market Growth: Catalog Triples and Sales Surge with Key Industry Partnerships

Spotify Technology SA has reported strong growth in its audiobook segment, which has been a key driver in the overall publishing industry's expansion. Since launching Audiobooks in Premium in 2023, Spotify's catalog of English-language audiobooks has nearly tripled to over 400,000 titles. The number of audiobook listeners and listening hours increased by more than 30% and 35% year-over-year in the U.S., U.K., and Australia. In France and the Benelux, monthly audiobook listeners grew by an average of 12% since their launch. The company's efforts to enhance the audiobook experience have included expanding the catalog, entering new markets, and partnering with major publishers. Notably, U.K. publisher Bloomsbury reported a 57% increase in audio sales during its 2025 fiscal year, attributing part of this growth to its relationship with Spotify. Similarly, French publisher Lagardere cited a 38% increase in digital audio sales in its 2024 financial report, driven by a partnership with Spotify. Meanwhile, U.S. publisher HarperCollins noted a 13% rise in audiobook sales in Q4 2024 compared to the previous year, with parent company News Corp recognizing Spotify's market entry as a catalyst for this growth.

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