Unity Software Inc. has announced that BMW Group has selected its Unity Asset Manager to power a new 3D asset management platform called 3D Mine. This platform aims to streamline BMW's 3D asset management, facilitating improved collaboration, security, and operational efficiency across its design, engineering, and marketing departments. Unity's cloud-based solution addresses challenges such as version control and inconsistent file formats, marking a significant step in BMW's digital transformation efforts. Unity's COO, Alex Blum, highlighted the partnership as a move towards a smarter, more connected future for BMW, reinforcing its leadership in automotive digital innovation.
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