Veeva Systems Inc. has announced that Astellas has selected Veeva Vault CRM as its global standard, including Veeva China CRM for operations in China. This strategic collaboration aims to support Astellas' commercial agility and execution, enhancing their ability to deliver transformative therapies worldwide. Nick Eshkenazi, Astellas' chief digital and transformation officer, emphasized the importance of a solid foundation for commercial agility, while Matt Farrell, president of commercial strategy at Veeva, expressed enthusiasm for deepening the partnership with Astellas. Vault CRM, part of the Vault CRM Suite, is designed to address diverse country-specific business needs and compliance requirements, facilitating seamless collaboration among sales, marketing, and medical teams.
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