Celsius Holdings Inc. Partners with Suntory Beverage & Food Benelux to Launch CELSIUS in the Netherlands

Reuters
22 May
Celsius Holdings Inc. Partners with Suntory Beverage & Food Benelux to Launch CELSIUS in the Netherlands

Celsius Holdings Inc. has announced a new partnership with Suntory Beverage & Food Benelux to expand its sales and distribution into the Netherlands. This collaboration will see CELSIUS® products available at Albert Heijn stores, marking a significant step in the brand's international growth. The expansion into the Netherlands follows recent launches in Belgium and Luxembourg, as well as previous expansions into countries such as Australia, Canada, and the United Kingdom. The partnership will introduce four fruit-forward, zero sugar flavors to Dutch consumers, as Celsius continues to provide innovative products for active and wellness-oriented lifestyles.

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