** Shares of motorcycle maker Harley-Davidson HOG.N rise 4.3% to $23.75 premarket
** Jochen Zeitz plans to retire as CEO in 2025 after five years in the role, with co's board launching search process for successor
** Zeitz, hailed for turning around Puma's PUMG.DE near-bankrupt business, launched the "Hardwire" strategy in 2021 to revive HOG's business
** As of last close, stock had fallen 24.4% YTD
(Reporting by Aatreyee Dasgupta)
((Aatreyee.Dasgupta@thomsonreuters.com))
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