Boston Beer (SAM) said Thursday it entered into a multiyear partnership with AEG Presents to showcase its beverage portfolio at nearly 30 music venues and festivals nationwide.
Financial details weren't disclosed.
The partnership will feature Sun Cruiser Iced Tea & Vodka, Truly Hard Seltzer, Twisted Tea Hard Iced Tea, and Angry Orchard Hard Cider at venues including Brooklyn Steel, Resorts World Theatre, and major festivals.
Price: 248.50, Change: +2.14, Percent Change: +0.87
Disclaimer: Investing carries risk. This is not financial advice. The above content should not be regarded as an offer, recommendation, or solicitation on acquiring or disposing of any financial products, any associated discussions, comments, or posts by author or other users should not be considered as such either. It is solely for general information purpose only, which does not consider your own investment objectives, financial situations or needs. TTM assumes no responsibility or warranty for the accuracy and completeness of the information, investors should do their own research and may seek professional advice before investing.