On August 20, POP MART held its 2025 interim results presentation in Hong Kong.
POP MART Vice President Yuan Junjie stated that the company will continue to adhere to four key "new" initiatives: new materials, new processes, new standards, and new manufacturing.
Regarding new manufacturing, Yuan Junjie noted, "Previously, the automation level in the collectible toy figure industry was generally around 20%. Today, through our automation transformation, POP MART's typical factories have been able to achieve approximately 50%."
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