Recently, the new generation IM LS6 was launched with pre-sales starting at 209,900 yuan. Within 30 minutes of pre-sales opening, the market response was explosive, with new car orders rapidly surpassing 10,000 units, setting a new pre-sales record for mid-to-high-end SUVs and generating widespread attention across social media platforms. Industry insiders from IM Motors confirmed this represents the fastest achievement of 10,000 orders since the brand's establishment. Moreover, due to overwhelming order demand and to address user concerns about all configuration versions, IM Motors announced all eight major configurations, including four pure electric models and four extended-range models.

This pre-sales storm not only demonstrates consumers' strong response to "technology inclusivity" pricing, but also marks a new stage in new energy vehicle competition centered on "long pure electric range extension" as core high-value integration, highlighting the success of the "top-tier technology democratization" strategy. The new generation IM LS6 provides superior technical specifications at a lower threshold, launching a powerful assault on the competitive 200,000 yuan market segment through breakthroughs in range, pricing, and technology.

**Resolving Range and Charging Anxiety**

In addressing users' core anxiety regarding driving range, the extended-range version of the new generation IM LS6 has established new industry benchmarks. Equipped with a 66kWh dedicated battery pack jointly developed by Saic Motor Corporation Limited and Contemporary Amperex Technology Co.,Ltd., it achieves a CLTC pure electric range exceeding 450km, far surpassing the industry average of 185km for extended-range vehicles and even exceeding the average 442km range performance of some pure electric vehicles. This means the vast majority of urban users can rely entirely on pure electric driving for daily commuting, completely eliminating frequent charging concerns.

"450 kilometers... 99% of users can perfectly cover a week's worth of pure electric commuting use. Moreover, this means your daily commuting cost is only 5 cents per kilometer," said Liu Tao, Co-CEO of IM Motors.

Combined with an efficient extended-range system, its combined oil-electric range reaches 1500km, with battery depletion fuel consumption as low as 5.32 liters per 100km, significantly lower than mainstream extended-range SUVs in the same class. Paired with an 800V high-voltage platform, it can replenish 310km of range in just 15 minutes, while maintaining 90% battery capacity retention even at -20°C in winter, systematically resolving users' three major anxieties regarding range, charging, and low-temperature performance.

Gao Huan, CTO of Contemporary Amperex Technology Co.,Ltd.'s passenger vehicle division, stated that to produce this battery, Contemporary Amperex Technology Co.,Ltd. manufactured it in their green "lighthouse factory" using PPB (parts per billion failure rate) intelligent manufacturing standards to ensure safety. Additionally, Xiang Jiao, CTO of IM Motors, explained that although the new generation IM LS6 uses extended-range technology, it shares the same platform as pure electric vehicles, enabling the accommodation of such a large battery pack.

**Core Competitiveness Through Multi-Energy Integration**

The core competitiveness of the new generation IM LS6 lies in achieving technological integration of multi-energy route advantages. Leveraging Saic Motor Corporation Limited's comprehensive in-house R&D system, the new generation IM LS6 utilizes the "Stellar" super extended-range platform to retain pure electric DNA while incorporating the convenience of fuel vehicles.

In terms of performance, the 800V silicon carbide platform supports 3.48-second zero-to-hundred acceleration for the pure electric version, while the extended-range version achieves 275.5kW high power output even in battery depletion state through the self-developed Zephyr 1.5T extended-range exclusive ultra-efficient engine coordinated with the battery system, ensuring driving quality remains uncompromised.

Particularly crucial is the integration of the new generation Digital Lizard chassis with Continental's MKC2 electronic braking control and four-wheel steering system, enabling rear-wheel-drive models to achieve four-wheel-drive-level stability in scenarios such as snow climbing and high-speed cornering, while supporting stable control after tire blowouts. This fusion of "electric vehicle experience + fuel vehicle convenience + luxury vehicle handling" significantly reduces consumer decision costs and builds differentiated technological barriers.

**Shouldering Saic Motor Corporation Limited's Breakthrough Mission**

Since the second half of last year, Saic Motor Corporation Limited has been actively promoting comprehensive internal reforms: on one hand, reducing operational costs in key retail segments to respond to market changes; on the other hand, deepening reforms, focusing on core business, and concentrating advantageous resources for key breakthrough initiatives.

Facing the annual target of 3.5 million new energy vehicle sales, Saic Motor Corporation Limited's technological reserves are converting to product competitiveness at unprecedented speed, entering an intensive period of product and technology deployment. Taking IM Motors as an example, this year's launch of the updated L6 pure electric sedan began capturing mid-to-high-end market share through differentiated technology. Super extended-range technological innovation has become the biggest breakthrough, forcing industry competition rule reconstruction.

Currently, the new energy market is trapped in contradictions between pure electric range bottlenecks and lagging extended-range technology. IM Motors breaks through with a 450km pure electric range extended-range solution, forcing competitors to accelerate adoption of large battery extended-range technology.

For IM Motors, the new generation LS6 represents a key asset for achieving monthly sales exceeding 10,000 units and returning to the first tier of new forces. Company sources reveal that IM Motors has requested core component suppliers to increase capacity reserves to meet unexpected delivery pressure from pre-sales exceeding expectations.

The more profound impact is that, starting with the new generation IM LS6, China's new energy vehicle "long pure electric extended-range" technology route may export to international markets through Thailand overseas plans, promoting globalization of Chinese technical standards.

In fact, the new generation IM LS6 validates the commercial viability of the technology inclusivity strategy through triple innovations in pricing penetration, range disruption, and technological integration. Its explosive pre-sales essentially represent market voting for "high-value technological integration."

It should be noted that pre-sales success is only the beginning; the real test lies in converting orders into sustained delivery volumes. China's new energy market technological competition has evolved from single-point breakthroughs to systematic integration stages.

Currently, in the 200,000-300,000 yuan range, strong competitors like Xiaomi SU7 and Zeekr 007 are formidable, and price wars have become routine. Li Weimeng, CMO of IM Motors, expressed confidence in sales volumes for both pure electric and super extended-range versions.

Whether IM Motors can leverage Saic Motor Corporation Limited's supply chain advantages to control costs while maintaining technological leadership and ensuring profitability, and承接demand through channel expansion, will constitute a comprehensive test of IM's systematic capabilities.