STARPLUS LEGEND Announces New "Superstar Dog" Orders with Contract Value Exceeding RMB 100 Million

Deep News
Nov 05

On the morning of November 5, STARPLUS LEGEND announced that its "Superstar Dog," developed in collaboration with Unitree Robotics, has secured a purchase order for 5,000 units from Cloud Factory Technology Holdings Limited, with a total contract value exceeding RMB 100 million. This marks the second consecutive day of major order announcements by the company. Previously, STARPLUS LEGEND revealed that the "Superstar Dog" had received a multimillion-RMB order from ADATA Technology.

The commercialization of "Superstar Dog" is accelerating. In its announcement, STARPLUS LEGEND stated that the company integrates IP content with smart robotics to drive technological products toward trend-driven and consumer-friendly directions. This deep fusion of IP and smart hardware further advances the implementation of the "IP + Robotics + AI" model. The sales progress of "Superstar Dog" signifies an extension of the company's IP value chain, transforming IP from content creation into real-world applications and solidifying the foundation for its "IP + Technology" ecosystem.

STARPLUS LEGEND also disclosed that beyond product sales, the company will explore the commercial potential of smart robotics in scenarios such as concerts and performances through its partnership with Unitree Robotics, enhancing business competitiveness. The collaboration extends not only to STARPLUS LEGEND's in-house artist resources but also to a broader range of artists to expand IP cooperation opportunities. Earlier this week, STARPLUS LEGEND announced its strategic investment in Galaxy via an industry fund, a key move in its global IP expansion. Galaxy boasts globally influential artists, including G-Dragon, Kim Jong-kook, and Song Kang-ho.

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