Typo in BYD's Yuan PLUS Presentation Draws Attention

Deep News
Yesterday

BYD Company Limited recently launched its third-generation Yuan PLUS, a compact pure-electric SUV. The new model is available in four configurations, with an official suggested retail price ranging from 119,900 to 149,900 yuan. Notably, some netizens on social media pointed out that a slide shown during the product launch presentation misspelled "Yuan PLUS" as "Yuan PULS," leading to questions about a basic oversight. Comments included, "How could they make such a typo?" and "Wasn't the presentation reviewed internally?" During the live broadcast of the launch event, after Lu Tian, General Manager of BYD's Dynasty Network Sales Division, announced the pricing, a summary slide displayed behind him indeed contained the incorrect spelling for the model name.

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