For every working professional, beyond compensation and career development, having a sense of security with "support behind you" is equally crucial. ANTA SPORTS has been recognized as a "Global Best Employer" for four consecutive years, demonstrating long-term commitment to providing comprehensive care for employees. Through concrete initiatives such as the "Hemin Scholarship" and "Hemin Charitable Medical Aid," the company has quietly built a solid protective wall for employee families, effectively alleviating the burden of children's education and major family medical expenses, continuously enhancing employee happiness and sense of belonging, showcasing ANTA SPORTS' warmth and responsibility as the "Best Employer."
Educational Support: Dual Guarantees Illuminate Children's Academic Journey
ANTA SPORTS has established an educational care policy spanning from enrollment to scholarship assistance. In terms of enrollment support, the group fully leverages local policy advantages, helping employees' children enroll in schools through local enrollment policies and coordination assistance in multiple locations including Xiamen, Shangqiu, Jinjiang, Changting, and Shanghai. According to statistics, over the past five years, ANTA SPORTS has cumulatively assisted approximately 1,600 employees' children in solving schooling challenges.
In terms of scholarship support, the Hemin Foundation established the "Hemin Scholarship" project starting in 2022, aimed at helping students with financial difficulties who have Jinjiang student status or household registration to successfully complete their university studies. Eligible students can apply for 8,000 yuan in scholarship assistance per academic year, continuing until graduation. As an important component of ANTA SPORTS' employee care system, this project is also open to internal employees. As of August 2025, the "Hemin Scholarship" program has provided assistance to 179 direct children of ANTA SPORTS basic-level and retail terminal employees, with total assistance exceeding 3 million yuan, effectively helping employees' children realize their university dreams.
Comprehensive Protection: 36 Benefits Construct Employee "Happy Home"
ANTA SPORTS centers on "family culture" to build a comprehensive welfare ecosystem covering clothing, food, housing, and transportation. In terms of housing security, the group invested 240 million yuan to build employee apartments with complete facilities, allowing employees to move in with just their luggage, and implemented an interest-free home loan program totaling nearly 130 million yuan, effectively alleviating employees' housing pressure.
In terms of health care, beyond annual health check-ups, the company provides supplementary medical insurance covering more than 30 major diseases and minor illnesses, with immediate compensation upon diagnosis. The Hemin Charitable Foundation's major illness medical fund has cumulatively invested over 10 million yuan, providing substantial help to employee families facing particular economic difficulties due to major diseases or force majeure disasters, offering them strong support.
In terms of quality of life, self-operated cafeterias with diverse dishes and meal subsidies allow employees to feel the warmth of home. In 2024, ANTA SPORTS invested over 400 million yuan in employee benefits and training expenses, with plans to cumulatively invest 1 billion yuan by 2027, continuously enhancing grassroots employee happiness. These measures construct a solid foundation of security for ANTA employees' lives, truly interpreting the profound meaning of "home."
Investing in the Future: Employee Growth System Becomes the Highest-Level Benefit
ANTA SPORTS is committed to creating an empowerment platform where employees and the enterprise grow together. The group provides employees with learning platforms covering the entire professional cycle, building a "senior-middle-junior three-wheel drive" cultivation system. For campus recruits, the "Olympic Star" project is established to accelerate young talent development and select talent for middle and senior management pipelines.
The group focuses on three major capabilities - leadership, professional competence, and general abilities - connecting with top domestic and international experts and university resources. In 2024, investment in employee training reached 45 million yuan. ANTA SPORTS also publicly provides employees with over a thousand cross-brand, cross-functional, and even cross-national rotation, competition, and secondment opportunities, helping talent expand capability boundaries.
Currently, ANTA SPORTS has established a high-end professional talent pool of nearly 2,000 overseas professionals, with many young talents achieving personal value transformation through "going global" projects. This model of employee and enterprise growing together creates significant symbiotic value, allowing employees to achieve personal career development in sync with enterprise development while enhancing professional skills.
ANTA SPORTS has been listed on the Forbes Global Best Employers list for four consecutive years and received "Great Place to Work" certification from Great Place To Work®, a globally authoritative workplace culture assessment organization, with an 89% trust index, becoming the first company in China's sporting goods industry to receive this honor.
From children's educational support to comprehensive welfare systems, from scholarship guarantees to growth empowerment, ANTA SPORTS consistently practices the "symbiosis with employees" family culture concept, constructing a community of shared destiny for employee and enterprise growth through diversified care initiatives. This deeply ingrained corporate culture and comprehensive welfare system not only cultivates high-recognition and high-engagement team atmosphere internally, but also redefines the value standards of "Best Employer" at the industry level, demonstrating its strategic vision and contemporary responsibility as an industry benchmark.