iPhone 17 Series Launch Approaches as iPhone 15 Hits Record Low Pricing, Sparks Buying Frenzy

Market Watcher
16 Jul

With less than two months remaining before Apple's traditional September product launch events, details about the iPhone 17 series and Apple Watch Series 11 have flooded the market. These revelations encompass specifications, component details, and other critical aspects. Notably, the impending release of iPhone 16 models has triggered a continuous price decline for the current iPhone 15 lineup.

Authoritative tech media reports confirm iPhone 15 units are now being sold at unprecedented lows, with prices plunging to approximately $33 (¥239) on major e-commerce platforms during recent promotional campaigns. This represents the most significant price drop since the device's initial market debut.

Beyond hardware specifications and component leaks, industry attention remains intensely focused on the launch timeline for Apple's upcoming products. Multiple foreign media sources have projected potential release dates, reinforcing Apple's established pattern of early September unveilings. A veteran Apple analyst suggests this year's event will likely follow the company's historical precedent of scheduling launches during the second week of September, shortly after the U.S. Labor Day holiday. With Labor Day falling on September 1st this year, the anticipated launch window would commence the week of September 8th.

Current iPhone 15 pricing reflects this downward trend: - Original Retail Price: $528 (¥5288) - Current Transaction Price: $33 (¥239) - Platform: Major E-commerce Channels

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