On September 20, the second stop of the "Inherit Good Ancient Formulas, Inherit Good Family Values" large-scale charity event by Baiyunshan Xiaochaihu arrived in Yantai. Through eight years of searching and eight years of inheritance, Baiyunshan Xiaochaihu remains true to its original mission, consistently fulfilling its social responsibility as a responsible pharmaceutical company by expressing and spreading love to society, giving back to consumers for their years of support and affection.

**Eight Years of Searching, Eight Years of Inheritance**

This charity event was live-streamed throughout via the official Douyin and Kuaishou accounts of Shandong TV Entertainment Channel. Hosts Xingyuan and Yafei from Shandong TV Entertainment Channel promoted the event through short videos, achieving a total online exposure of 413,000 views. The event venue was packed with enthusiastic attendees.

This event was jointly hosted by Shandong Radio and Television Entertainment Channel and Baiyunshan Xiaochaihu. In the land of Qilu with its rich cultural heritage and etiquette traditions, the "Inherit Good Ancient Formulas, Inherit Good Family Values" large-scale charity event by Baiyunshan Xiaochaihu aims to find excellent family values in the Qilu region and spread positive energy of love to society.

Attending guests and leaders from co-organizing units included: - Ms. Gai Lin, Store Management Manager of Eastern Jiaodong Branch, Shandong Lijian Pharmacy Chain Co., Ltd. - Ms. Cong Xiangfeng, Category Manager, Shandong Lijian Pharmacy Chain Co., Ltd. - Ms. Chen Lingling, Marketing Director, Shandong Huawei Pharmaceutical Co., Ltd. - Mr. Dong Lin, Marketing Director, Shandong Xuhai Modern Pharmaceutical Logistics Co., Ltd. - Ms. Yang Xiaohui, Procurement Manager, Shandong Huawei Pharmaceutical Co., Ltd. - Ms. Xu Yingying, Terminal Sales Manager, Shandong Huawei Pharmaceutical Co., Ltd. - Mr. Zhao Xiuzhen, Ludong Regional Manager, Shandong Xuhai Modern Pharmaceutical Logistics Co., Ltd.

Representative leaders from the event organizer included: - Ms. Duan Chaoqun, Deputy Manager of Sales Department, Guanghua Marketing Center, Guangzhou Baiyunshan Pharmaceutical Sales Co., Ltd. - Mr. Song Fangrong, Director of Shandong Office, Guanghua Marketing Center, Guangzhou Baiyunshan Pharmaceutical Sales Co., Ltd. - Mr. Zheng Xunan, OTC Manager, Guanghua Marketing Center, Guangzhou Baiyunshan Pharmaceutical Sales Co., Ltd.

Ms. Duan Chaoqun from Guangzhou Baiyunshan Xiaochaihu delivered an inspiring speech, highlighting the theme and core of the event. The Baiyunshan Xiaochaihu "Inherit Good Ancient Formulas, Inherit Good Family Values" charity event has been held continuously for 8 years across multiple provinces including Guangdong, Guangxi, Hunan, Jiangxi, Henan, Hubei, Yunnan, and Shandong, promoting over 200 good family value stories to the public through these activities.

"One trip to Shandong, a lifetime connection with Shandong." In 2025, the second stop of Baiyunshan Xiaochaihu's large-scale charity event in Shandong came to the coastal city of Yantai. Embraced by mountains and sea with sailing shadows swaying, when sea mist rises, Yantai transforms into an ethereal, dreamlike "Penglai realm." Good family values, like sea breeze, constantly caress this land. Baiyunshan Xiaochaihu also calls upon families and media to work together to promote good family values and spread positive social energy.

As a member enterprise of the Fortune 500 Guangzhou Pharmaceutical Group, Baiyunshan Pharmaceutical Sales Company and Baiyunshan Guanghua Company have successively donated anti-epidemic supplies totaling over 10 million yuan domestically and internationally; donated funds to establish the "Wenxiu Class" in Baise City; organized party members to support community epidemic prevention and control; supported flood relief in Henan; assisted Meizhou in emergency procurement of water pumps to alleviate drought; actively carried out rural revitalization projects in Gansu and participated in the 10 billion yuan Cilingi project; promoted the effective connection between consolidating and expanding poverty alleviation achievements and rural revitalization. The company has practiced the concept of "Guangzhou Pharmaceutical Baiyunshan, love fills the world" through concrete actions, demonstrating state-owned enterprise responsibility and never stopping on the path of public welfare.

**Passing Down Family Instructions, Establishing Family Rules, Promoting Family Values**

One trip to Shandong, a lifetime connection with Shandong. Shandong people possess beautiful qualities such as honesty and enthusiasm, with "Hospitable Shandong" frequently trending on social media. Through the internet, the genuine and sincere qualities of Shandong people are also seen by netizens nationwide. As a coastal tourist city, Yantai's enthusiasm has gained recognition from netizens. Yantai people value the establishment of family rules and the inheritance of family values and traditions.

Four families with good family values at the event also brought their family value stories:

Wang Tao from Yantai is a ride-hailing driver. Faced with a high school senior who suddenly went into shock, he remained calm, contacted traffic police to save time while instructing fellow passengers to perform CPR on the patient, ultimately taking only 7 minutes to get the patient to a nearby hospital, saving a young life. After hearing his heroic story, his whole family felt proud of him, and Wang Tao's father directly said: "Step up when you should, remember you are the son of a veteran." Wang Tao used his actions to inherit the excellent family values of responsibility and responsibility.

The other three good family value families: Liu Cuifen's family, Kang Zhuzhuo Ma's family, and Li Ying's family also took the stage for interviews, sharing their family value stories.

At the event, Ms. Gai Lin, Store Management Manager of Eastern Jiaodong Branch of Shandong Lijian Pharmacy Chain Co., Ltd., and Mr. Dong Lin, Marketing Director of Shandong Xuhai Modern Pharmaceutical Logistics Co., Ltd., jointly presented good family value certificates and gifts to the good family value families.

The public welfare cause of inheriting good family values cannot be separated from the joint efforts of all sectors of society. To thank partners for their strong support and jointly promote wider dissemination of good family values, Mr. Song Fangrong, representative of Guangzhou Baiyunshan Pharmaceutical Sales Co., Ltd., presented "Good Family Values Partner" commemorative plaques to representatives from Shandong Lijian Pharmacy Chain Co., Ltd., Shandong Xuhai Modern Pharmaceutical Logistics Co., Ltd., and Shandong Huawei Pharmaceutical Co., Ltd.

**Port City Yantai, Family Values Spread**

Yantai is a city of diverse integration. The European-style buildings at Mermaid Wharf exude exotic charm under the sunset; the brightly lit ancient city of Suocheng exudes both the charm of ancient architecture and cyberpunk fashion; the lonely whale guardian of the azure sea attracts young people to stop and check in. The Yantai event also showcased exciting programs of multicultural collision.

The lively Chinese drum music made all the audience on site excited; "when youth is strong, the nation is strong" - children's martial arts demonstrated the essence of inheritance; the East-West fusion magic show "Pigeon Drama Phantom" brought mysterious colors to the night; Lv opera performer Zhang Shouyi, Tibetan girl Re'ermu, Wang Zhenjing, and Yao Rongrong brought a song medley that pushed the atmosphere to a climax.

Baiyunshan Xiaochaihu also provided surprise gifts for the audience. Citizens were not only immersed in the wonderful performances but also influenced and nurtured by good family values and family traditions. Audiences who actively participated in Xiaochaihu's exclusive Q&A not only gained health knowledge in the game but also could take home prizes carefully prepared by Xiaochaihu, creating a full atmosphere at the event!

Family is the cell of society. Good family values are not only the spiritual pillar and life mentor of families but also an important driving force for social progress and national rejuvenation. Good family values passed down through generations are like good medicine, healing every family. In the future, Baiyunshan Xiaochaihu will continue to work with Shandong TV Entertainment Channel to carry out such large-scale public welfare activities, enriching people's cultural life, spreading excellent family values, and promoting social righteousness.

"Inherit good ancient formulas, inherit good family values." Baiyunshan Xiaochaihu will continue to uphold the principles of caring for health and paying attention to family education and family values, continuously promoting family virtues and creating a good social atmosphere!