KUAISHOU-W has released its first-quarter performance expectations. As of April 17, 2026, data from the institutional earnings forecast service indicates predicted revenue in the range of 33.348 billion to 33.500 billion yuan, representing a year-over-year increase of 2.3% to 2.7%. Net profit is forecasted to be between 2.433 billion and 2.586 billion yuan, reflecting a year-over-year change of -38.8% to -35.0%. Adjusted net profit is projected to be in the range of 2.952 billion to 3.129 billion yuan, indicating a year-over-year change of -35.5% to -31.7%. Market attention is focused on whether the final results will exceed these expectations once the official financial report is released. The forecast data provides investors with a benchmark for performance evaluation.

Analyst perspectives on KUAISHOU-W are positive. One securities firm analysis highlights that the company's Q4 2025 report showed growth in both revenue and net profit, reaching 39.568 billion yuan and 5.234 billion yuan, respectively. User operations remained stable, with monthly active users and daily active users increasing by 0.6% and 1.7%, and average daily time spent reaching 126.0 minutes. Key financial metrics improved, with the gross profit margin rising to 55.1% and adjusted net profit growing by 16.2%. Revenue from online marketing services and lifestyle services grew by 14.5%, driven by AI technology which powered marketing material consumption reaching 4.0 billion yuan. Revenue from e-commerce and other businesses increased 28% year-over-year, with gross merchandise volume growing by 12.9%. Although live streaming revenue decreased by 1.9%, growth was supported by optimized content supply and empowerment through AI technology. Overseas operations achieved steady growth in the Brazilian market. The Kling AI model saw iterative improvements, with its revenue contribution increasing sequentially and being widely applied across multiple scenarios.

A breakdown by business segment shows: 1) Online Marketing Services & Lifestyle Services: AI technology drove marketing material consumption to 4.0 billion yuan, with Unified Ad Exchange penetration nearing 80% and active advertiser penetration exceeding 90%. 2) E-commerce & Other Businesses: Revenue grew 28% year-over-year, with GMV up 12.9%, empowered by AIGC content production and enhanced merchant efficiency. 3) Live Streaming Business: Growth was driven by optimized content supply and AI empowerment, with AI-powered virtual gifts boosting user interaction and payment willingness. 4) Overseas Business: Steady growth was achieved in the Brazilian market, with e-commerce GMV and order volume expanding year-over-year. 5) Kling AI Model: Revenue reached 340 million yuan and was widely applied in scenarios including advertising, e-commerce, film/television, and gaming.

Another securities firm analysis notes that KUAISHOU-W's Q4 2025 financial report showed revenue growth of 11.8% year-over-year to 39.6 billion yuan. Revenue from online marketing services, live streaming, and other services increased by 14.5%, decreased by 1.9%, and grew 28.0%, respectively. Total operating profit was 5.8 billion yuan, and non-GAAP net profit attributable to owners increased 16.2% year-over-year to 5.5 billion yuan. E-commerce GMV grew 12.9% year-over-year, with the application of AI technology in search and recommendation enhancing mall search order volume and e-commerce GMV. The penetration of Unified Ad Exchange and full-funnel promotion products within marketing services increased, and the short drama industry became a significant contributor to advertising revenue growth. The commercialization of the Kling AI model exceeded expectations, with revenue projected to achieve 100% year-over-year growth in 2026. The company plans a capital expenditure of 26.0 billion yuan to support further AI technology development.

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