Stock Track | Zebra Technologies Plunges 6.64% on Weak 2025 Outlook Marred by Tariff Concerns

Stock Track
13 Feb

Zebra Technologies Corp. (ZBRA) stock slumped 6.64% in pre-market trading on Thursday, following the company's disappointing full-year 2025 outlook due to the impact of U.S. trade tariffs.

The barcode scanner maker reported better-than-expected fourth-quarter earnings and revenue, but its cautious 2025 guidance overshadowed the strong results. For the full year, Zebra forecasted revenue growth of 3% to 7%, below analysts' expectations of an 8.2% increase. The company also expects a $20 million hit to its adjusted EBITDA due to the effects of tariffs imposed by the Trump administration on imports from Mexico and China.

Zebra's CEO Bill Burns cited the "uncertain environment" facing customers, including the "dynamic global trade, geopolitical, and macro-economic backdrop" as reasons for the conservative outlook. The company's products could be affected by the tariffs, even though less than 50% of its U.S. shipments come from China, with the majority sourced from other countries like Malaysia and Vietnam.

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