Li Auto Debuts Next-Generation MEGA with Advanced Mach Intelligent Driving Platform, Priced at RMB 509,800

Deep News
10 hours ago

Li Auto has officially unveiled its next-generation MEGA tech flagship MPV, offering the model in a single Home trim with a nationwide uniform retail price of RMB 509,800.

Li Xiang, Chairman and CEO of Li Auto, stated, "We have always treated the car as a space and a home. The MEGA is the largest product in our entire lineup, allowing us to deliver the ultimate spatial experience and, through continuous evolution, make the mobile home even better. Every upgrade in the new-generation MEGA is driven by genuine user needs: more advanced intelligent assisted driving, more agile handling, and a more refined, premium interior."

The new-generation MEGA is available in five exterior colors: Panda White, Amethyst Grey, Silver, Grey, and New Elephant Grey. Inside, customers can choose between a White-Grey dual-tone interior or a Brown-Coffee dual-tone scheme, featuring new integrated mechanical-electronic door handles, air vents, and audio speakers. It also introduces a "Home Light" living room main lamp, which emits a warm 3500K glow, utilizing 396 LEDs beneath a soft-light treated surface. The vehicle comes with three separate panoramic sunroofs and three independent electric sunshades.

The second-row seats incorporate floating cushion technology, with Nappa leather finished in a diamond-pattern quilting process, and include three soft pillows for head, lumbar, and leg support. The first-row seats feature newly designed wraparound side bolsters and comfort foam, with dual zero-gravity seats as standard. The third row now includes seat ventilation, ensuring all three rows offer both heating and ventilation functions. Two new electric fold-out tables for the second row can open automatically, and a larger combination dining table, built with a magnesium-aluminum alloy frame and leather-covered surface, enhances stability and overall refinement.

The new-generation MEGA comes standard with steer-by-wire and rear-wheel steering systems, and the rear axle structure has been redesigned to reduce the turning radius from 6.2 meters to 5.5 meters. It also features a newly developed 800V active anti-roll magic carpet suspension, comprising dual-chamber air springs, dual-valve CDC dampers, and an 800V active anti-roll bar.

The smart cockpit runs on the latest Qualcomm Snapdragon 8797 processor, with a 29-inch 6K panoramic OLED display up front and a 21-inch 4K mobile OLED screen in the rear. For intelligent assisted driving, the vehicle is equipped with the latest Li Auto Mach intelligent driving platform, and the newest Mach VLA 2.0 version has officially been rolled out. The new car also includes a standard dual-Mach embodied intelligence suite, featuring two Mach M100 chips, four LiDAR sensors, and a tri-color star ring lamp.

The new-generation Li Auto MEGA is offered in just one configuration, the MEGA Home, at a nationwide uniform retail price of RMB 509,800. It will gradually launch in right-hand-drive markets and regions, including Hong Kong, Macau, Singapore, and Thailand, by the end of this year.

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