XPeng's Revenue Surges Nearly 20 Billion Yuan in H1, Gross Margin Exceeds Tesla as CEO Targets 40,000+ September Sales

Deep News
Aug 20

XPeng Inc. delivered strong second-quarter results with significant revenue growth and margin improvements that surpassed Tesla Motors, while CEO He Xiaopeng outlined ambitious plans for the company's future development.

**Five Key Development Points Revealed**

During XPeng Inc.'s earnings call, Chairman and CEO He Xiaopeng highlighted five critical aspects of the company's development strategy for this year and next:

1. **Extended-Range X9 Production**: The extended-range version of XPeng X9 will enter mass production in Q4, positioned in the 400,000 yuan price segment with over 1,500km comprehensive range. The model will launch domestically and internationally next year.

2. **P7 Record Orders**: The new XPeng P7, positioned in the 300,000 yuan segment, has broken pre-order records. He Xiaopeng confidently stated that September sales will "steadily exceed 40,000 units."

3. **L4 Vehicle Production**: XPeng will mass-produce L4-capable vehicles next year and begin Robotaxi trial operations. The company's Robotaxi will have L4 computing power, software, and hardware capabilities in front-loaded mass production.

4. **Enhanced Autonomous Driving**: All XPeng model Ultra versions will be equipped with three Turing AI chips, as current assisted driving competitors are "evenly matched."

5. **VLA System Rollout**: The initial VLA version will be released soon, targeting L3 capabilities comparable to human driving within the next 18 months.

Regarding future development goals, He Xiaopeng responded: "Starting from Q4, we will enter a major product cycle with dual energy systems. We are confident in achieving not only scale leadership but also entering a new stage of profitable self-sustaining operations."

**Strong Financial Performance**

According to XPeng Inc.'s Q2 financial report, the company's financial condition has improved significantly, with revenue, deliveries, and gross margins reaching new heights.

For the entire first half of 2025, XPeng Inc.'s total revenue doubled to 34.08 billion yuan, compared to 14.66 billion yuan in the same period last year - a surge of 19.4 billion yuan, representing 132% year-over-year growth and daily average revenue of 189 million yuan.

However, XPeng Inc. continues to report losses. Net losses for H1 2025 reached 1.14 billion yuan, down from 2.65 billion yuan in H1 2024, a reduction of 1.5 billion yuan. As of the first half of this year, XPeng Inc.'s cash reserves totaled 47.57 billion yuan.

Regarding pure electric vehicle models, XPeng Inc.'s Q2 2025 gross margin reached 17.3%, a historic high that exceeded Tesla Motors' 17.2%.

The strong performance also reflected in capital markets, with XPeng Inc.'s US stock price rising up to 4% at opening, increasing market value by $843 million (approximately 6.05 billion yuan).

**September Sales Target and New Model Plans**

**Extended-Range X9 Q4 Production and Global Launch**

He Xiaopeng announced that XPeng will launch its first Kunpeng super electric vehicle, the XPeng X9, in Q4 this year, "positioned in the 400,000 yuan segment." Next year will see comprehensive domestic and overseas launches of super electric vehicle models, marking XPeng Inc.'s official entry into the "dual energy system" product cycle.

According to He Xiaopeng, the Kunpeng super electric X9 offers pure electric range exceeding 450 kilometers and comprehensive range over 1,500 kilometers. Multiple super electric vehicle models will follow, all targeting the longest pure electric range and fastest 5C super-fast charging among similar new energy products.

**P7 Launch and 40,000+ Monthly Sales Target**

The all-new XPeng P7 will officially launch next week, "positioned in the 300,000 yuan segment." With the new P7's delivery, He Xiaopeng boldly stated: "The goal is for monthly deliveries to steadily exceed 40,000 starting in September."

While specific pre-sale data wasn't disclosed, He Xiaopeng noted: "The P7 has received extremely high attention, far exceeding our year-end projections. Small order data has broken historical records of all previous models, including MONA M03 and P7+ during comparable periods."

The new P7 has also expanded its user base, with significantly high male user proportion and representing XPeng Inc.'s youngest user demographic.

**L4 Vehicle Production and Robotaxi Operations**

He Xiaopeng previewed L4 vehicle development progress, with L4-capable vehicles entering mass production in 2026 and Robotaxi trial operations beginning in select regions.

He Xiaopeng explained two key differentiators for XPeng Inc.'s Robotaxi business: front-loaded mass production capabilities (making XPeng Inc. China's first automaker with true L4 computing, software, and hardware capabilities in Robotaxi front-loaded mass production) and no regional restrictions (eliminating the need for location-specific LiDAR scanning and high-definition mapping).

**Advanced Autonomous Driving Technology**

Starting with Q3 launches of XPeng G7 and P7, all Ultra versions will feature three self-developed Turing AI chips with 2,250 TOPS effective computing power - over three times that of competitors' latest flagship models.

XPeng G7, P7, and subsequent Ultra versions will deploy edge-side VLA+VLM large models. Based on Turing AI chips, XPeng Inc.'s deployed vehicle models will scale up by an order of magnitude to billions of parameters, with VLA model frame rates doubling competitors'.

**Q2 Financial Highlights**

XPeng Inc. reported Q2 2025 revenue of 18.27 billion yuan ($2.55 billion), up 125.3% year-over-year and 15.6% quarter-over-quarter. Automotive sales revenue reached 16.88 billion yuan, up 147.6% year-over-year and 17.5% quarter-over-quarter.

Net losses for Q2 2025 were 480 million yuan, narrowed 62.8% from 1.28 billion yuan in the same period last year and 28.1% from Q1 2025's 660 million yuan.

XPeng Inc.'s Q2 2025 gross margin reached a historic high of 17.3%, compared to 14.0% in Q2 2024 and 15.6% in Q1 2025. Vehicle gross margin reached 14.3%, up 3.8 percentage points from Q1 2025 and 7.9 percentage points year-over-year, marking eight consecutive quarters of improvement.

**Q3 Guidance and Outlook**

For Q3 2025, XPeng Inc. expects vehicle deliveries between 113,000-118,000 units, representing 142.8%-153.6% year-over-year growth. Total revenue is projected at 19.6-21.0 billion yuan, up 94.0%-107.9% year-over-year.

In the first seven months of 2025, XPeng Inc. delivered 233,900 new vehicles, up 270% year-over-year.

For future development, He Xiaopeng emphasized comprehensive strengthening of fundamental capabilities, focusing on technology, organizational capacity, commercialization ability, and globalization.

**Conclusion**

As XPeng Inc. undergoes strategic transformation, the company is gradually achieving results. However, balancing R&D investment with profitability levels remains a crucial challenge this year, prompting ongoing strategic adjustments. As He Xiaopeng previously noted, in this elimination race, no one dares to rest - XPeng Inc. must continue running to ensure it doesn't fall behind.

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