消息称苹果正考虑收购华纳兄弟，扩充 Apple TV 流媒体阵容

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10/23

IT之家 10 月 23 日消息，据彭博社今天报道，苹果正考虑收购流媒体巨头华纳兄弟，以扩大 Apple TV 的影视阵容，不过市场上还有亚马逊、派拉蒙等巨头在虎视眈眈，都在积极参与竞标。华纳兄弟 CEO David Zaslav 已向公司高层汇报了相关计划，华纳兄弟此前还拒绝了派拉蒙子公司天空之舞的两次报价，理由是出价过低。消息人士指出，华纳兄弟将在数日内要求有意竞购的企业签署保密协议，以便在...

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已向公司高层汇报了相关计划，华纳兄弟此前还拒绝了派拉蒙子公司天空之舞的两次报价，理由是出价过低。消息人士指出，华纳兄弟将在数日内要求有意竞购的企业签署保密协议，以便在...</p>\n\n<a href=\"http://gu.qq.com/resources/shy/news/detail-v2/index.html#/?id=nesSN20251023212557a470c123&s=b\">网页链接</a>\n\n</div>\n\n\n</article>\n</div>\n</body>\n</html>\n","isBrief":false,"type":0,"news_type":1,"symbol":"LU0158827781.USD","symbol_name":" ALLIANZ GLOBAL SUSTAINABILITY \"AT\" (USD) ACC","start_time":0,"source_url":"http://gu.qq.com/resources/shy/news/detail-v2/index.html#/?id=nesSN20251023212557a470c123&s=b","article_id":"2577932300","we_media_id":null,"thumbnails":[],"rights":{"source":"tencent","url":"http://gu.qq.com/resources/shy/news/detail-v2/index.html#/?id=nesSN20251023212557a470c123&s=b","rn_cache_url":null,"customStyle":"body{padding-top:10px;}#news_title{font-weight:bold;#titleStyle#;}#news_description span{font-size:12px;#descriptionStyle#;}.footer-note{#statement#}","selectors":".mod-LoadTzbdNews, body","filters":".relate-stock, .hot-list, .recom-box, 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日消息，据彭博社今天报道，苹果正考虑收购流媒体巨头华纳兄弟，以扩大 Apple TV 的影视阵容，不过市场上还有亚马逊、派拉蒙等巨头在虎视眈眈，都在积极参与竞标。华纳兄弟 CEO David Zaslav 已向公司高层汇报了相关计划，华纳兄弟此前还拒绝了派拉蒙子公司天空之舞的两次报价，理由是出价过低。消息人士指出，华纳兄弟将在数日内要求有意竞购的企业签署保密协议，以便在竞价战正式打响前分享敏感业务数据。除了上述三家巨头，奈飞（IT之家注：Netflix）、康卡斯特（Comcast）也被认为有意向收购华纳兄弟，原因主要是看中了这家公司庞大的影视阵容。目前苹果的 Apple TV 流媒体平台主要是靠原创剧集吸引观众，但如果促成收购，情况有可能发生转变，毕竟华纳兄弟拥有 HBO 平台，其内部影视阵容在市场上几乎等同于爆款与品质，耳熟能详的作品有《权力的游戏》、《火线重案组》、《六英尺下》等。科技媒体 Apple Insider 对此认为，如果苹果成功收购华纳兄弟并将 HBO 影视库纳入 Apple TV，那 Apple TV 平台将成为拥有最强影视阵容的流媒体平台之一，很可能促使订阅奈飞等平台的观众转向 Apple TV。广告声明：文内含有的对外跳转链接（包括不限于超链接、二维码、口令等形式），用于传递更多信息，节省甄选时间，结果仅供参考，IT之家所有文章均包含本声明。","kind":"news","is_publish_news":true,"is_publish_highlight":false,"is_publish_live":false,"is_publish_wemedia":null,"editions":null,"column":"","sentiment":"1","news_tag":"corporation,merge","news_rank":0,"symbols":[],"gpt_button":0,"need_auth":false,"code":"91000000","status":"200"}}}